According to a new research report by Global Market Insights Inc., the mobile mapping market is being propelled by the increasing adoption of mobile devices such as smartphones and tablets across the globe. Smartphone users are extensively using mapping applications on their devices for navigation and driving assistance. Furthermore, they also are leveraging GIS and GPS applications to access georeferenced data for searching nearby restaurants, cinema halls and other landmarks. This is encouraging technology companies to commence mapping across the globe to acquire accurate GIS data and provide an enhanced customer experience.
The software market is anticipated to grow at a CAGR of 15% during the projected timespan, according to the report. The growing demand for georeferenced data acquisition and data analysis software is driving the mobile mapping market growth.