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June 10th, 2010
Pitney Bowes Business Insight Releases New Version of Spectrum Technology Platform

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The Spectrum Technology Platform uniquely aggregates core data assets across the enterprise. For example, a major insurance carrier uses Spectrum Technology Platform’s data quality and location intelligence functionality to blend demographic data, customer profiles and other proprietary information to create compelling customer messages, which are incorporated in customer correspondence and statements. The Pitney Bowes Spectrum Technology Platform includes five core solutions, encompassing Enterprise Data Quality,Enterprise Data Governance, Enterprise Data Integration, Enterprise Location Intelligence and Enterprise Business Services. These modular solutions enable organisations to optimise the performance of existing enterprise applications, improve business processes, drive more intelligent decisions and build stronger customer relationships. Read More

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