What role can geospatial tools play in carbon emissions trading markets?

Jeff Thurston — "To understand emissions requires an understanding of the dynamics of carbon cycling. Geospatial tools can be applied across the entire carbon cycling chain including biological processes, physical infrastructure design as well as the policy and financial interactions that support it."

Matt Ball — "There are many critics of carbon trading, and most fault difficulties related to: assessing pollution levels, ongoing monitoring, enforcement, and the overall complexity of the system. Geospatial technologies are ideally suited to each of these four issues, providing a credible and science-based means for assessment, monitoring and enforcement, and lending some transparency to help reduce the complexity of the systems."

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Are organizations that do not use geoinformation at higher risk than those that do?

Jeff Thurston — "Spatial information is an integral component of forward thinking organizations. Together with tool sets that are capable of working with spatial information, these organizations can more effectively understand their assets, operations, customers as well as threats and uncertainties. In short, their strategic foundations are stronger and their ability to adapt, respond and re-organize quickly is more fully enabled."

Matt Ball — "Organizations that don’t make use of geoinformation are certainly less informed, and many disregard the geographic perspective at their peril. Failure to understand the application of geoinformation in business practice is largely due to a lack of awareness or a feeling that the costs outweigh the benefits. It’s up to the geospatial industry as a whole to continue to inform the business community about the benefits, and to illustrate the lowered entry cost that current tools offer (primarily through a web services approach)."

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How can geospatial technology drive political consensus on environmental issues?

Jeff Thurston — "There are many ways that geospatial technology can drive political consensus on environmental issues. Flooding, disease, conservation, water quality, noise mapping and many other issues often demand high quality geographic information, spatial analysis and integration. Action, coordination and collaboration are necessary to meet these challenges."

Matt Ball — "At this point in time, geospatial technology, in all its different forms, drives most environmental policy decisions. The information that can be synthesized through observation, modeling and analysis of geospatial information, provides a valuable tool for informing both sides of any given environmental debate."

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How do you think the current world financial situation will impact the geospatial industry?

Jeff Thurston — "The current world financial situation involved a significant amount of over-leveraging - derivatives. The wild fluctations we currently see, and the continuing downturns, are attributable to world wide de-leveraging. As painful as the current financial situation is, the correction will build the foundation for operating down the road. The geospatial industry has historically provided solutions to everyday, real problems in society. As stability in the financial markets sets in later, a veritable dam of cash will flood the market looking for real investment opportunities, many of which will be infrastructure related and oriented toward providing basic human needs."

Matt Ball — "Overall, the geospatial marketplace will continue to hum with reasonable yearly growth. Large public geospatial companies have long operated at a profit, with some cyclical variance depending upon their focus.The opportunities in the geospatial market sector are very broad and diverse, but evolve largely around better decision making. As long as geospatial technology contributes to better decisions, meaning greater efficiency, there will be no better place to weather out economic downturns."

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How can geospatial technologies contribute to more livable cities?

Jeff Thurston — "Spatial information allows us to understand cities better and to make better decisions about them as a result. Technologies that create, manage, analyse and represent that information are fundamental tools supporting 21st century living spaces. The city of tomorrow will be built upon a foundation of sustainable processes that will generate cleaner air, water and higher energy efficiency while delivering revolutionary transportation systems and quantifiable numbers to prove quality living exists."

Matt Ball — "Livability is the component of sustainability that recognizes the pleasure we gain gain from our surroundings when the factors of economy, society and environment are all considered. Underlying this question of geospatial’s contribution to livability is the issue of design versus management, with CAD tools traditionally used on the design part of the livability question, and geospatial tools traditionally involved on the management side."

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