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October 27th, 2011
CSR Announces Industry-Leading Speakers for Locations and Beyond Summit

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CSR plc today announced the industry-leading speakers and FastPitch finalists that will appear at its 5th Annual Locations & Beyond Summit, which will be held on November 1, 2011 at the Intercontinental Hotel in San Francisco. CSR also plans to preview next-generation location technology breakthroughs that promise to be a game changer for the industry. Bringing together location and connectivity ecosystem leaders, innovators and developers to help set the agenda for the future of location-enhanced services and technologies, this year’s invitation-only event will focus on how the ubiquitous and intelligent integration of location technology will impact everyday consumers and the location ecosystem.
The 2011 Locations & Beyond Summit will feature informative speakers and panel discussions, exciting FastPitch presentations and the popular “People’s Choice” and “Investor’s Choice” awards.  Featured speakers and panelists include Fay Arjomandi, head of Research and Innovation, Vodafone (US, China and India);Bernard Gruber, director, GPS Directorate, United States Air Force; Byron Shaw, managing director, GM’s Advanced Technology of Silicon Valley; Dr. Muzibul Khan, CTO, Huawei Device, North America; Benedetto Vigna, corporate vice president and general manager, Analog, MEMS and Sensors Group, STMicroelectronics; Gary Parsons, former chairman of the board for Sirius XM Radio; Dean VonBank, vice president of Customer Marketing, Americas, NAVTEQ ; James Urquhart, market manager of Cloud Computing and Virtualization, Service Provider Group, Cisco Systems;Bo Begole, principal scientist and manager of Ubiquitous Computing, PARC; Michael Metcalf, product management, Yahoo! Social Location Products; Roy Satterthwaite, senior vice president of Global Marketing, Velti; Duncan McCall, CEO and co-founder of PlaceIQ; Kris Kolodziej, associate director of Location-Based Services, Verizon Wireless; Rip Gerber, president and CEO, LOC-AID; Tim Bajarin, president of Creative Strategies;Brian Modoff , senior telecommunications technology analyst, Deutsche Bank Securities; Marc Prioleau, managing director, Prioleau Advisors; Joep Van Beurden, CEO of CSR; and Kanwar Chadha, CMO and board member of CSR and founder of SiRF Technology.

“This year’s summit will be especially important as location is becoming a critical context for mainstream content in a broad range of applications and services, and we hope to provide attendees with a glimpse into the future of location platforms with our vision of how to deliver ubiquitous location,” said Kanwar Chadha, CMO and board member of CSR and founder of SiRF.  “We have also put together an impressive lineup of speakers, FastPitch presentations and interactive panel discussions to ensure that attendees to this year’s event will find it as exciting and thought provoking as they have come to expect.”

The Summit will commence at 11:30 a.m., with registration and a luncheon at the Intercontinental Hotel, and conclude at 8:00 p.m. More information on the Locations & Beyond Summit can be found at http://www.csr.com or http://www.locationsandbeyond.net.

Discussion Topics
Held in question-and-answer format to promote audience participation, this year’s discussion topics will focus on:
·         Intelligence:  Location awareness, connectivity and context-aware, mobile-aware services running in the mobile cloud will automatically integrate with local services offered by the surrounding environment to achieve a fully, context-aware smart environment. This environment will empower consumers, enterprises, service providers and industries with an intelligent information flow.
·         Integration:  The next generation of devices, networks and applications will have to be location-aware not only when we are outdoors but also when we are indoors. New applications will take advantage of ubiquitous location awareness to enhance our daily lives.
·         Impact:  We live in a mobile world, and with the development of always-on connectivity and location-aware applications and devices, our daily lives will continue to change. We are now more aware of our surroundings, and so are the networks. How will we protect our privacy and security in this new ecosystem? What role should regulators play?

Fast Pitches
This year’s event again features the popular FastPitch presentations.  Six finalists will present five-minute, high-intensity use-case demonstrations that showcase the benefits of using the power of location to enhance the daily lives of individuals, enterprises and industries as part of the location ecosystem.  Showcasing connected location solutions, this year’s finalists are: DoubleDutch, Grabio,Localmind,Moblitz, Inc., Sonar and Tagwhat.

Investor’s Choice and People’s Choice Awards                                          
A panel of investors will vote and select the top winner for the Investor’s Choice Award. The Investor panel includes Dan Levine, Accel Partners; John Malloy, Blue Run Ventures; and Rakesh Sood, DOCOMO Capital. Attendees of the Summit will once again be able to utilize SMS-based voting to select their favorite FastPitches, and the winners will receive People’s Choice Awards. Both awards will be presented during the evening cocktails and awards reception.

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About CSR
CSR is a global provider of innovative silicon and software solutions for the location-aware, media-rich, cloud-connected world. Our platforms are optimised for the automotive navigation and infotainment, digital cameras and imaging, connected home infotainment and wireless audio markets. We provide solutions to complex problems in the audio-visual, connectivity and location technology domains across a broad range of markets, with a technology portfolio that includes GPS/GNSS systems, Bluetooth, Wi-Fi, FM, NFC, aptX and CVC audio codecs, JPEG, MPEG, H.264 imaging, IPS printing, microcontrollers, DSPs and broadband receivers. CSR’s technology solutions and market platforms enable its customers to deliver a superior user experience and are adopted by leaders in the auto, computer, home and mobile markets. More information can be found at www.csr.com. Keep up to date with CSR on our blog, or follow us on Twitter at twitter.com/CSR_plc

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